It's the 50th anniversary of Hello Kitty®! Say hello to this huge milestone year with our new Sanrio® 50th Anniversary Hello Kitty® plush. This new plush iteration of the world-famous icon has pastel tie-dye fur with a glittery shimmer, a 50th anniversary emblem and a pink 50 bow on her left ear. Celebrate five decades of cute memories with this commemorative Hello Kitty® plush!